The Honest Company Just Keeps Getting, Uh, Less So

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Jessica Alba on business: 'I wanted to be treated like a guy'

Hey, Jessica Alba: all this sounds suuuuuper honest. NOT.

Alba’s Honest Company is, once again, being sued for false advertising…which sounds like a joke, but it ain’t. According to Women’s Wear Daily, Margo Smith has filed a class-action suit in Eastern Missouri District Court against the corporation for misleading marketing: she claims her laundry detergent, dish soap, and multi-surface cleaner all contain sodium lauryl sulfate (SLS), even though the brand has promised that their products are free of the problematic cleaning agent. Oops.

And only a week before that, a woman named Staci Seed filed a similar complaint in the Central District of California which was pretty much the same suit against the same merchandise, in a different state.

And none of this should be a surprise because a recent Wall Street Journal article from earlier this month raised those exact allegations.

The actress’ team fired back with a lame counterpoint saing that the cleaning supplies actually include sodium coco sulfate, but Margo’s legal docs say that synthetic detergent ALWAYS contains SLS, which I assume will be the death of this company.

Sorry, Jess: if your company’s name is “honest,” you kinda gotta live up to it.

Photo: Self

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Tuesday, March 29th, 2016 at 10:10am
Filed under Jessica Alba | No Comments


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