Tara Reid reportedly told organizers she would be attending last Tuesday night’s New Era “Capture the Flag” clothing launch, at Hollywood’s hot new Zune House and hosted by her pal Travis Barker (the tattooed ex-Blink 182 drummer was the inspiration behind the new skater-style line).

But Reid didn’t show because she’s shooting a pilot for a reality series centered on her efforts to turn over a new leaf and not party — sounds like one riveting watch.

According to an insider, Tara is taking the rumored role “very seriously,” which doesn’t quite explain why she spent all of last week hitting various parties and then Hale Bob designer Daniel Bohbot’s Summer of Love birthday bash on Wednesday.

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