Paris Hilton may be known for saying, “That’s hot” – but early returns for her new film certainly are not.

The Hottie and the Nottie, a romantic comedy starring Hilton, Joel David Moore, and Christine Lakin, opened Friday to $9,000 on 111 screens, or $81 per screen, according to Box Office Mojo.

By comparison, Fool’s Gold, the newest romantic comedy from Matthew McConaughey and Kate Hudson, also opened Friday to $7.65 million on 3,125 screens, or $2,148 per screen.

Hilton’s Hottie disappointed, despite a whirlwind three weeks of film promotion for Hilton. She premiered the film in Hollywood and Dallas, appeared in Philadelphia, at Harvard University, and the Sundance Film Festival, and on talk shows Late Show with David Letterman and MTV’s TRL.

Hilton recently spoke about her acting coach Ivana Chubbuck and what she’s learned from working with her.

“Actors are really great if they’ve lived the life of a lot of things happen to them,” she said of the acting method she uses. “I’ve had a lot happen to me in my life. Now I’ve learned to use those experiences in my acting.”

WENN